Challenge
Your ability to communicate with residents, businesses and others is critical to your success. Local governments face a unique set of challenges when it comes to communication. They have such a wide variety of functions, services, departments, and agencies. This yields a huge amount of information for our clients to convey and--for residents--a huge amount of information to wade through in order to find what’s relevant.
Yesterday’s websites are linear and organized by department. Today’s government employees and their customers want content that is tailored to their needs and available at their fingertips.
Approach
We design information systems that meet people’s immediate needs. Residents, visitors, and businesses need to get the answer they need when they need it. City employees need to keep content up to date effortlessly, and ensure consistency across various departments.
We help our clients create clean and functional websites, shedding the excess pages and outdated content that has accumulated over time. We can build and configure tools to help you achieve your goals, or help you strategize and optimize the systems you already have in place.
Experience
We approach our work from three distinct but related perspectives: design, communication, and technology. We spent years immersed in the unique challenge of transforming a traditional, static government website into a place where people could find information and complete activities end to end.
Before that, we built brands, identities, and print and digital communications for companies that span higher education, research, b2b products, and consumer goods. We love this stuff.
